You might have arrived here searching for hotels in Mallorca or hotels in Crete. Or perhaps you’re planning your next holiday in Montenegro, with the idea of staying in hotels in Herceg Novi. Either way, there’s an invisible thread linking these three beach destinations. Follow it as you read this article to broaden your perspective across the breadth of the Mediterranean journey we’re about to take you on. The silvery shimmer of the waves will gradually bring it into view. Three viewpoints will guide you through Spain, Greece, and Montenegro.

Spain: art, flavor, and Mediterranean heritage

The Andalusian and Balearic Mediterranean: two coasts, one soul

From the Cádiz coastline to Ibiza’s secluded coves, the Mediterranean’s most hedonistic side comes alive on both shores. These destinations share a joyful, spontaneous spirit that keeps you anchored in the here and now, helping you leave everything else behind.

Cádiz offers nearly 140 kilometers of beaches, lined with beach bars, endless nights, and an unmistakable sense of joy—perfect for enjoying the sun and sea with friends. In places such as Tarifa, Bolonia, Los Caños de Meca, or exclusive Sancti Petri—home to some of the best hotels in Cádiz, particularly in the Chiclana de la Frontera area—you can connect with nature while practicing your favorite water sports, especially all kinds of surfing.

Defying the cliché, there are hotels in Ibiza that offer the peaceful retreat you never knew you needed. Yes, your moment of relaxation might come after a night out, but you’ll undoubtedly fall in love with the island’s quieter side. Take Canar, near Santa Eulalia and San Carlos—an area that has preserved its 1960s hippie spirit, surrounded by pine forests, hidden beaches, organic farms, and traditional payesa houses.

From flamenco to Miró: a legacy that breathes identity

Mediterranean culture is also about music with deep roots, avant-garde art, and the subtle threads that connect them. What do expressions like flamenco and the work of Joan Miró have in common? Quite simply, they both embody the same Mediterranean identity. They can be as modern as they are committed to preserving tradition. While flamenco continually evolves from the intergenerational heritage of Andalusia and Catalonia, artists like Miró left their unmistakable mark on places such as Barcelona and Mallorca, where galleries and museums are only the starting point for an emotional journey beyond convention. Today, modernist buildings, paintings, and sculptures enrich this legacy and pave the way for what is yet to come.

The Balearic island is also an ideal destination for a family experience. Stay in the best family hotels in Mallorca to explore its creative side with your loved ones.

a person holding a hand under a building with columns

From past to present: how Greece lives its legacy

Greek mythology is like a story told by the light of a campfire, under a star-filled sky, with the sound of the Mediterranean Sea in the background. Its legends have shaped much of Western thought as we know it todaynot to mention its classical language. Delving into these tales, you may find that part of yourself recognizes them. Past and present intertwine in stories that explain the world through moral lessons and metaphor—something that will also captivate younger travelers.

Alongside unforgettable experiences at family hotels in Crete, the island is home to—and often the setting for—some of Greece’s most iconic myths. In the tale of the Minotaur, King Minos ordered the construction of an inescapable labyrinth guarded by a fearsome creature, half bull and half man. Many enemies fell victim to this deadly trap until the hero Theseus defeated the guardian and escaped unharmed. You can visit the ruins of Crete’s labyrinth during your stay, located next to the Palace of Knossos, the king’s sumptuous residence.

Montenegro: Balkan authenticity on the Adriatic

Bay of Kotor: where history meets the sea

On the Adriatic—part of the Mediterranean lying between Italy and the Balkans—the Montenegrin coast shines with its own distinct authenticity. It’s an exclusive yet understated destination, rich in nuances, history, and breathtaking landscapes. The Bay of Kotor, also known as Boka Kotorska, preserves its past as a maritime refuge in ancient times, when the Venetian Empire, of which it was part, fortified it to defend against enemy attacks. Visit to lose yourself while sailing through its hidden corners and exploring its adventurous heritage, staying in some of the most exceptional hotels in Montenegro.

The medieval city of Kotor, perched on a hillside above the bay, is your gateway to old-world elegance. It holds dual UNESCO World Heritage status, belonging both to the Natural and Cultural-Historical Region of Kotor and to the Venetian Works of Defense from the 16th and 17th centuries. Its universal value is measured not only in its cobblestone streets lined with monumental churches, museums, palaces, and centuries-old cafés, but also in the feelings it evokes. Strolling here is one of those unmissable experiences for any getaway.

Living traditions among monasteries and local markets

To continue discovering Montenegro’s cultural richness, we suggest staying in hotels in Herceg Novi, which surround this picturesque coastal city. Its name means “new castle.” Here, just a short distance from the Bay of Kotor, the Mediterranean’s vibrant energy flows between monasteries and local markets. Its beaches are equally remarkable, combining beauty with living traditions at the heart of the destination. A must-visit? The Savina Monastery, an unusual sanctuary located barely two kilometers from the city. It houses three churches that are true masterpieces of Mediterranean architecture in Baroque and Byzantine styles: two dedicated to the Assumption of the Virgin, and one to Saint Sava, founder of the Serbian Orthodox Church.